Hasnaa Khattab
International, Kids and Anime Content Lead, MBC Group, MBC (KSA/UAE)
A VOD content professional who started from deal making through content sourcing to currently managing the International, Kids and Anime offering on Shahid, The leading VOD platform in the Middle East and North Africa.
A firm believer that content is not just entertainment, but also a very creative communication tool, it has the power to inspire, empower and influence audience especially the young minds of our future generation shaping who they grow up to be,
But content is not only about the messaging, it’s also about the business, that’s why the creative process has to be coupled with smart business plans and models so it becomes more appealing to content creators and providers, streamers and industry players.
I had the privilege working with Shahid and MBC to connect and collaborate with many passionate professionals in MENA and Internationally and also to work on many local kids Originals till date between live action and animation catering to different age groups.
Shahid’s mission and mine equally is always to expand our offering of local meaningful, safe, appealing content that reflects our culture and values and to work toward successful models and collaborations to make that happen in a sustainable manner.